Elan Vital Surf & Sport
Last updated: November 2025
Elan Vital Surf & Sport (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit https://www.elanvitalsurf.com (the “Website”) or make a purchase from us.
1. Information We Collect
a. Information you provide directly
- Name, shipping/billing address, email address, phone number
- Payment information (processed securely by Shopify Payments, PayPal, etc. – we never store full credit card numbers)
- Account details if you create an account (password is encrypted)
- Order history and wishlist items
- Any messages you send us via contact forms, live chat, or email
b. Information collected automatically
- IP address, browser type, device information, operating system
- Pages viewed, time spent on site, referring site, and navigation path
- Cookies and similar technologies (see our separate Cookie Policy)
c. Information from third parties
- Analytics data from Google Analytics, Shopify Analytics, Meta Pixel, TikTok Pixel
- Fraud prevention data from Shopify and payment processors
- Shipping carrier updates
2. How We Use Your Information
We use your data to:
- Process and fulfill your orders (including sending tracking updates)
- Communicate with you about your order, account, or inquiries
- Send marketing emails (only if you opt-in) – you can unsubscribe anytime
- Improve our Website, products, and customer service
- Prevent fraud and secure our Website
- Comply with legal obligations (taxes, refunds, consumer protection laws)
3. Marketing & Newsletters
You may opt in to receive promotional emails, abandoned-cart reminders, or new-product announcements. Every marketing email contains an easy “unsubscribe” link. You can also change preferences in your account settings or by contacting us.
4. Who We Share Your Information With
We do not sell your personal data. We only share information with trusted partners who help us operate the business:
| Partner Category | Purpose | Example Providers |
|---|---|---|
| E-commerce platform | Host store & process orders | Shopify Inc. (Canada) |
| Payment processors | Securely process payments | Shopify Payments, PayPal, Apple Pay |
| Shipping carriers | Deliver your order | USPS, UPS, FedEx, DHL |
| Analytics & advertising | Understand usage & show relevant ads | Google, Meta, TikTok |
| Customer support tools | Answer your questions | Gorgias, Zendesk |
| Legal & accounting | Comply with laws and manage finances | Tax authorities, accountants |
All partners are contractually required to protect your data and use it only for the services they provide to us.
5. Data Retention
We keep your personal information only as long as necessary:
- Order data: 7 years (required for tax/audit purposes)
- Account data: Until you request deletion
- Marketing lists: Until you unsubscribe
After these periods, data is securely deleted or anonymized.
6. Your Rights (CCPA, GDPR, and others)
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data
- Opt out of marketing
- Restrict or object to certain processing
- Data portability
To exercise any right, email hello@elanvitalsurf.com with the subject “Privacy Request” and include your full name and order number (if applicable). We will respond within 30 days (or sooner where required by law).
California residents: We do not sell your personal information as defined under CCPA/CPRA.
7. Security
We use industry-standard encryption (SSL/TLS), secure hosting via Shopify, and regular security audits. Payment card data is handled only by PCI-DSS-compliant processors.
8. Children
Our Website is not intended for children under 13. We do not knowingly collect data from children under 13.
9. International Transfers
Your data may be processed in the United States, Canada, or other countries where our service providers operate. These countries may have different data-protection laws, but we ensure appropriate safeguards (e.g., Standard Contractual Clauses) are in place.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The new version will be posted here with an updated “Last updated” date. Significant changes will be announced via email or a banner on the Website.
11. Contact Us
Elan Vital Surf & Sport
privacy@elanvitalsurf.com
Thank you for trusting us with your information.
Elan Vital Surf & Sport – Born 2025